CLT Aerial Productions
The client was starting a drone photography business and needed a logo that conveyed both the nature of the business, and his ties to Charlotte.
The Request
Include CLT (short for Charlotte, NC) with Aerial underneath it
Incorporate crown of Bank of America tower in Uptown Charlotte
Incorporate drone and crown imagery if possible; Charlotte is known as the Queen City
Client included the images below as inspiration
Bank of America Tower
Inspiration 1
Inspiration 2
Inspiration 3
Inspiration 4
The Process
Mocked up some options that included imagery of the Charlotte skyline and drones
Tried to avoid overt quadcopter drone images, as those are very prevalent in drone company logos
Option 1
Option 2
Option 3
Final Logo